£4.99
Colgate Max White Purple Teeth Whitening Serum 40ml
Availability: In stock · seller last confirmed 20 Sep 2026 · prices/stock on the seller’s site may change
Colgate Max White Purple Teeth Whitening Serum is a 40ml whitening booster for adults who want a brighter-looking smile as part of their daily oral-care routine. Its purple colour-correcting formula temporarily neutralises yellow tones, while micro-polishing minerals help remove surface stains.
Pack Contains
1 x 40ml Colgate Max White Purple Teeth Whitening Serum.
Key Features
Purple colour-correcting technology helps neutralise yellow tones temporarily.
Hydrated silica provides a micro-polishing action to help remove surface stains.
Enamel-safe formula designed for daily use.
Refreshing mint and citrus flavour.
Convenient pump bottle for controlled application.
Product Details
Brand
Colgate
Range
Max White
Product type
Teeth-whitening booster serum
Variant
Purple Serum
Size
40ml
Pack quantity
1
Flavour
Mint and citrus
Ingredients
Glycerin, Water, Hydrated Silica, PEG-12, Flavour, Potassium Hydroxide, Benzyl Alcohol, Xanthan Gum, Tetrasodium Pyrophosphate, Phosphoric Acid, Cocamidopropyl Betaine, Sodium Saccharin, Cellulose Gum, CI 17200, CI 42090.
Directions
Brush with your usual toothpaste first. Apply one pump to a soft-bristled toothbrush, gently brush for two minutes, spit out the excess and rinse your mouth after use.
Warnings & Storage
Do not swallow. This serum is a whitening booster and does not replace regular toothpaste. The immediate colour-correcting effect is temporary, and individual whitening results may vary. Check the packaging before use for the latest instructions and ingredient information.
Frequently Asked Questions
Does this serum replace toothpaste?
No. Use it after brushing with your regular toothpaste.
How does the purple formula work?
The purple pigments temporarily colour-correct yellow tones, while hydrated silica helps polish away surface stains.
Can it be used every day?
Yes, the enamel-safe formula is designed for daily use when used as directed.
Add Colgate Max White Purple Serum to your regular brushing routine for quick colour correction and ongoing surface-stain removal. The compact 40ml pump makes it easy to apply whenever your smile needs a whitening boost.
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